Business Activities

The company is currently engaged in importation and distribution of veterinary products (mainly veterinary drugs, pet products, feed additives, disinfectants and equipment) for the poultry industry and other animal related ventures in Ghana, as well as pesticides and other agricultural inputs. Our activities will ultimately cover manufacturing in the near future.

Sales & Marketing

Multivet Gh. Ltd markets its products mainly in Ghana through four main distribution outlets namely;

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Organizational Structure & Management

The operations of Multivet Gh. Ltd are controlled by a five-member management team that is responsible for formulating policy guidelines for the smooth running of the business. The team comprises the Managing Director, two Branch Managers and two Divisional Heads (i.e. the Head of Agro Division and the Head of Accounts Division). Members of the management team are also responsible for the day-to-day running of the business.

Technical Advice

We offer free technical advice on products, animals, etc.

Delivery

We offer free delivery van service within a specified radius depending on the quantity of products purchased.

Visitation

We make periodic familiarization visits to customers’ farms/facilities.

The company’s marketing strategy focuses on:

	the continuous introduction of new products;
	the provision of high quality and competitive products;
	development of the corporate customer base;
	aggressive promotional and advertising programme to enhance its distribution capability.